Monday, September 24, 2007

Technology can be so silly sometimes


So this week I decided to write about technology and as I was flipping through my favorite technological site and came across (gasp) something that pertains to fashion as well as technology!

Apparently the sub company
Erbert and Gerberts ( a small sub chain located only in Wisconsin, North Dakota, and Minnesota) has come up with a new marketing campaign. Instead of using old-fashion and expensive commercials to advertise its foods, they have started using a"human flip book" as advertisement.
Very interesting alternative.
According to gizmodo.com a commercial usually takes about $365,000 to produce and use, who knew? Adsurb and uncool, so why not use fashion as a clever way to get the point across? Well done Erbert and Gerberts! props.

Check out the video below and let me know what you think. Fashionable use
of technology...replacing old-fashioned food ad campaigns? Sounds fabulous.




4 comments:

Lulu said...

Abby i can't believe I never knew your favorite technilogical site was gizmodo. What are some other technilogical sites that you enjoy?

Abby said...

Well thanks for asking, that's a wonderful question Lulu. Another great site you should definately check out is http://www.technology-blog.com/

locomo said...

another must read techy blog is:
http://boingboing.net/

Anonymous said...

Well written article.